| ||Wheat quality the focus for grade classification|| ||
Guidelines spelling out the requirements for gaining wheat variety quality classifications by Australian grain marketer AWB Limited will provide clarity to the breeding and seeds industry and will ensure consistent grain quality for export customers.
AWB (International) Limited General Manager Peter Geary said the plant breeding and seeds marketing industries where changing rapidly in Australia, with a swing towards private breeding programs and a more commercial focus in the distribution and marketing of proprietary varieties.
“With increasing private investment in plant breeding it is important that AWB continues to provide the most accurate market signals to breeders and seed marketers so that Australia’s wheat growers can continue to have the best quality product to deliver to the world,” Mr Geary said.
“To protect this quality, we have reviewed AWB’s wheat variety classification protocol and will be introducing a number of changes to improve the process of gaining a classification. This will ensure that for all regions of Australia, AWB market grades will deliver the quality customers have come to expect.”
The updated protocol sets out the requirements for gaining classification into an AWB market grade. These include the quality data required, number of seasons the variety has been grown and the procedures for obtaining a classification. It also clarifies the conditions for classification of commercial varieties outside their region of origin.
Mr Geary said the changes to the quality classification system would clarify the rules for industry participants and ensure that if they came up with the right product and marketed it well they could realize the full value of their investment.
“Australia’s wheat quality is a very valuable asset. AWB Limited, as marketer of Australia’s wheat to the world, is well placed to enhance the value of Australia’s wheat quality by carefully managing the wheat quality classification process to ensure international customers get the products they want.”
For further information contact Richard Williams on (03) 9209 2055 or Bob Cracknell on (03) 9209 2084
For media inquiries please contact Paul Ryan on (03) 9209 2098 or 0408 347 282